June's Fearless Leader | Monica Castro

DMG had the opportunity to work with an exceptionally inspiring woman, Monica Castro. Monica is a Board Certified Behavior Analyst and specializes in supervision and CE courses for all therapist who wish to make a difference in the lives of many young children. Monica opened her business in 2018 and since then, the business has been scaling quickly. Monica contacted us needing COO support where we could help her manage the business. You will be hearing many new and exciting things from her company Rio’s Place and Tuchica as she is beginning to lay new foundation for her business ventures. and that’s why she is our June Fearless Leader!! You can take a look at her instagram here if your looking for services or want to learn a little more about Monica. https://www.instagram.com/tuchicabcba/

-What gave you the confidence to take the leap and start your own company?

I had been working in the field of behavior analysis for a while and wanted to be able to make more independent decisions where I could make a bigger impact. The world of therapy is a very personal experience for many families and I wanted the way I conduct sessions to feel that way. The decision to transition to owning my own business came from me wanted to do just that, Make an impact on my terms and what’s best for the families. I then would be able to focus and use my energy on what matters most. From learning from others who have taken the leap to reading absolutely anything and everything that will help me become the best possible person I can be, my potential became obvious. Most importantly it was both of my daughters and wife that gave me the confidence however, my first daughter Rio was the catalyst for change. 


What did you learn in your first year of business?  

That I have a lot to learn


What did you learn about yourself personally? 

That anything I decide to do I can do! In all areas not just career moves. All I have to do is decide.


What have you improved upon as a business owner from the first day to today?

1- My ability to organize my work has improved, although still in development.

2-My ability to speak publicly was not easy but it becomes easier and easier and my confidence has gone through the roof as well. 


Are you doing what you love? 

OH YES!!! 


What do you love about being a business owner?



What is the hardest part of being a business owner? 

Completing one task or project at a time, making it come to fruition from a thought to executing.


If you were a customer looking to buy your product or service, what would sell you as a customer? 

The level of supervision that is being offered, to access to me and education. It is rare to get this level of personal touch anywhere else.


Who would you like to thank for your success? 

My wife she is the back bone of everything. 


What would you say to someone thinking about starting their own business?

 DO IT !!!


What do you want our readers to know most about you? 

That I am a real person, a special needs mother not a superwoman.


What have been your major accomplishments? 

Opening my office, building a solid reputation in my field and deciding to do this! 


What have been your failures? 

1-When I Have so many projects I want to do then I end up not executing anything because of the overwhelming feeling.

2-Letting fear slow me down or worrying what others thinks of what I am trying to do or about me, this really slowed me down at first.

3- Feelings of inadequacy or impostor syndrome... For example thinking, “who do I think I am that I think I can do this?” etc…  But these failures are necessary I believe and normal I am proud of all my failures and regret nothing.